The Brand Gap: How to Bridge the Distance Between Business Strategy and Design by Marty Neumeier¶
Unlock the Power of Design to Transform Your Business Strategy
This book by Marty Neumeier explores the disconnect between business strategy and design, and offers practical solutions to bridge the gap. It provides a comprehensive overview of the importance of design in business, and explains how to align design with business strategy in order to create a successful brand. It covers topics
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