The New Rules of Marketing and PR
How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
Overview: Market to win with this new edition of the bestseller! The first edition of The New Rules of Marketing & PR presented readers with a unique playbook to navigate marketing in the Internet Age.
Buy Now – The New Rules of Marketing & PR
Book Description:
Book Details
- The New Rules of Marketing & PR
- Title: The New Rules of Marketing and PR
- Subtitle:How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
- Authors: David Meerman Scott
- Publisher : John Wiley & Sons
- Published Date: 2010-01-15
- Component:
- Category: Marketing, Business & Economics,
- Ratings Count: 2
- Average rating: 4