When Science Meets Shopping; How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop

Overview: How neuromarketing techniques help marketers more effectively sell their products — and what consumers need to know about it.

Buy Now – The Brain Sell

Book Description: How neuromarketing techniques help marketers more effectively sell their products — and what consumers need to know about it.

Book Details

  • The Brain Sell
  • Title: The Brain Sell
  • Subtitle:When Science Meets Shopping; How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop
  • Authors: David Lewis
  • Publisher : Hachette UK
  • Published Date: 2013-09-23
  • Component:
  • Category: Marketing, Business & Economics,
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Buy Now – The Brain Sell
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