Smart Calling
Eliminate the Fear, Failure, and Rejection from Cold Calling
Overview: When it comes to creating a salesforce that can prospect, Art Sobczak delivers the best results." —Gerhard Gschwandtner, CEO, SellingPower.com and Selling Power magazine "If you make cold calls, and want to make them smarter, better, more …
Book Description: Proven techniques to master the art of the cold call Cold calling is not only one of the fastest and most profitableways to initiate a new sales contact and build business; it’s alsoone of the most dreaded—for the salesperson and therecipient. Smart Calling has the solution: Art Sobczak’sproven, never-experience-rejection-again system. Now in an updated2nd Edition, it offers even smarter tips andtechniques for prospecting new business while minimizing fear andrejection. While other books on cold calling dispense long-perpetuatedmyths such “prospecting is a numbers game,” and salespeople need to”love rejection,” this book will empower readers to take action,call prospects, and get a yes every time. Updated information reflects changes and advances in theinformation gathering that comprises the “smart” part of thecalling Further enhances the value and credibility of the book
Book Details
- Smart Calling
- Title: Smart Calling
- Subtitle:Eliminate the Fear, Failure, and Rejection from Cold Calling
- Authors: Art Sobczak
- Publisher : John Wiley & Sons
- Published Date: 2013-03-25
- Component:
- Category: Marketing, Business & Economics,
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