Neuromarketing
Understanding the “Buy Button” in Your Customer’s Brain
Overview: Unveiling a remarkable combination of the latest brain research and revolutionary marketing practices, authors Patrick Renvoise and Christophe Morin teach highly effective techniques to build and deliver powerful, unique, and memorable …
Book Description: Unveiling a remarkable combination of the latest brain research and revolutionary marketing practices, authors Patrick Renvoise and Christophe Morin teach highly effective techniques to build and deliver powerful, unique, and memorable messages that will have major, lasting impact on any audience.
Book Details
- Neuromarketing
- Title: Neuromarketing
- Subtitle:Understanding the “Buy Button” in Your Customer’s Brain
- Authors: Christophe Morin
- Publisher : Thomas Nelson Publishers
- Published Date: 2007-10
- Component:
- Category: Marketing, Business & Economics,
- Ratings Count: 1
- Average rating: 5
