Category Archives: Marketing

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The Sell

The Secrets of Selling Anything to Anyone Overview: In The Sell, Eklund leverages his years of

Evergreen

Cultivate the Enduring Customer Loyalty That Keeps Your Business Thriving Overview: The book's entertaining stories and

Platform Scale

How an Emerging Business Model Helps Startups Build Large Empires with Minimum Investment Overview: ""Platform scale"

Platform

Get Noticed in a Noisy World Overview: And he has done so with thestrategies and tips

Googled

The End of the World as We Know it Overview: Critically examines the influence of Google,

Pop!

Stand Out in Any Crowd Overview: An inspirational handbook introduces the POP! process–to make messages Purposeful,

Talk Triggers

The Complete Guide to Creating Customers with Word of Mouth Overview: Talk Triggers is the definitive,

Fusion

How Integrating Brand and Culture Powers the World’s Greatest Companies Overview: Denise proves beyond a shadow

Crushing It!

How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too Overview: If there’s anything

UnMarketing

Everything Has Changed and Nothing is Different Overview: In 2009, Scott Stratten and Alison Stratten wrote

Contagious

Why Things Catch On Overview: Upper Saddle River, N.J. : Creative Homeowner, Buy Now – Contagious

Small Data

The Tiny Clues That Uncover Huge Trends Overview: The New York Times Bestseller named one of

How Brands Grow

Including Emerging Markets, Services and Durables, New Brands and Luxury Brands Overview: "This book is about

Meaningful

The Story of Ideas That Fly Overview: " -GUY KAWASAKI "A must read for any entrepreneur

YouthNation

Building Remarkable Brands in a Youth-Driven Culture Overview: This is the new status quo, and youth

Buyer Personas

How to Gain Insight into your Customers Expectations, Align your Marketing Strategies, and Win More Business

Anticipate

The Art of Leading Overview: In Anticipate, strategy and leadership expert Rob-Jan de Jong explains how

Trendology

Building an Advantage through Data-Driven Real-Time Marketing Overview: In this, the first data-driven guide to real

Modeling Markets

Analyzing Marketing Phenomena and Improving Marketing Decision Making Overview: … and Improving Marketing Decision Making Peter

Curate This

The Hands-On, How-To Guide to Content Curation Overview: As the sheer volume of Tweets, Likes, Blogs,

Agile Selling

Get Up to Speed Quickly in Today’s Ever-Changing Sales World Overview: Sales expert Jill Konrath offers

Man Stuff

Thoughts on Faith, Family, and Fatherhood Overview: This is a great gift for any Josh Turner

Spin Sucks

Communication and Reputation Management in the Digital Age Overview: People are sick of that! Spin Sucks

Smart Calling

Eliminate the Fear, Failure, and Rejection from Cold Calling Overview: When it comes to creating a

To Sell Is Human

The Surprising Truth About Perusading, Convincing and Influencing Others Overview: We're all in sales now. But

Buyology

How Everything We Believe About Why We Buy is Wrong Overview: Product placement in films rarely

Snap Selling

Speed Up Sales and Win More Business with Today’s Frazzled Customers Overview: Drawing on her years

Built to Sell

Creating a Business That Can Thrive Without You Overview: According to John Warrillow, the number one

Tribes

We need you to lead us Overview: In this fascinating book, Seth Godin argues that now,